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All About Food

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Brand Book

As a way of effectively communicating the values and principles of the business, All About Food approached Totality GCS to create a memorable piece of internal literature.

They wanted something that could be easily read, understood and digested by employees, which they could keep and refer to on a regular basis for both information and inspiration.  
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Brand Book

All About Food embraces individuality, so the brief wasn’t to create a rigid set of company values which employees must adhere to at all costs. 

Instead the piece was intended to help communicate the inherent All About Food ethos and passion and ensure that all colleagues are on board as the company continues to grow.  
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Brand Book

To do this, we set about taking the full range of brand values and giving real life examples of what each of them means in reality, bringing them to life with illustrations that capture the unique working culture of All About Food.
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All About Food // Click for info
Brand Book

In less than two weeks we delivered a piece of illustration that not only exceeded the clients expectations, but helped set All About Food apart from it's competitors, serving as an example to companies nationwide of how to promote a successful working culture.
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All About Food // Click for info
Brand Book

On back of the resounding success of the book, Totality GCS has been involved in a number of exciting projects for the All About Food business, which has continued to flourish and expand.
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